A visually inspired variational method for automatic image registration is proposed to solve local deformation which traditional global registration model cannot well satisfy. The variational model considers local transformation, global smoothness and visual constraints. To account for intensity variations, we incorporate change of local contrast and brightness into our model. Firstly, the data entry of registration model is built according to the root-mean-square error of intensity; secondly, adaptive constraint using H1 half norm is used to ensure the global smooth in the model; finally, in order to make sure that the spatial attributes of the image satisfy the visual requirements and without distortion, the linear features are used as priori constraints. During the solution of model parameters, the whole image is used to globally estimate the transformation parameters, and then local estimation of the parameters is taken in a small neighbor. The entire procedure is built upon a multi-level differential framework, and the transformation parameters are calculated iteratively, which can consider both global smoothness and local distortion. To assess the quality of the proposed method, ZY-3 satellite images were used. Visual and quantitative analysis proved that the proposed method can significantly improve the registration precision.